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Marketing Werkstudent

Support the launch of integrated marketing campaigns to drive demand for Via's products.
Berlin
Entry Level
€15 EUR / hour
1 week ago
Via

Via

A mobility solutions provider offering on-demand shared rides and transit software for cities, transit agencies, and private organizations.

✨ About The Role

- The Marketing Werkstudent will support the launch of integrated marketing campaigns aimed at driving demand for Via's products. - Responsibilities include creating strategies for email marketing, advertising, events, and content development. - The role involves collaborating with design and content teams to produce various marketing assets such as articles and digital ads. - The candidate will draft and build landing pages and email marketing campaigns using Pardot. - Close collaboration with Partnership and Demand Generation teams is required to align outbound and inbound marketing efforts. - The position includes measuring campaign performance and communicating insights to internal stakeholders using Salesforce and Tableau.

⚡ Requirements

- The ideal candidate has at least one year of experience in marketing, business development, or a related field, including internships. - Fluency in English and native-level proficiency in German is essential for effective communication. - A collaborative and communicative nature is important, as the role requires working across various business and creative teams. - The candidate should possess strong analytical skills and an understanding of key customer acquisition metrics. - Being independent, strategic, and entrepreneurial is crucial, as the role involves taking on significant responsibilities. - Familiarity with SQL and Tableau is preferred, but a willingness to learn new tools is also valued.
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Marketing Werkstudent
Berlin
€15 EUR / hour
Marketing
About Via
A mobility solutions provider offering on-demand shared rides and transit software for cities, transit agencies, and private organizations.