✨ About The Role
- The Marketing Operations Manager will oversee end-to-end campaign operations on Salesforce Marketing Cloud.
- This role involves collaborating with marketing teams to align campaign objectives with business goals.
- The candidate will be responsible for tracking, measuring, and reporting on the performance of marketing campaigns.
- Developing and maintaining campaign dashboards using tools like Incorta and Tableau is a key responsibility.
- The role requires ensuring compliance with data privacy regulations and company policies during campaign execution.
âš¡ Requirements
- The ideal candidate will have a bachelor's degree in marketing, business, data analytics, or a related field.
- A minimum of 5 years of experience in marketing operations, particularly with Salesforce Marketing Cloud, is essential.
- Proficiency in SQL for data segmentation and reporting is required to analyze customer data effectively.
- Strong project management skills are necessary to lead and manage campaign workflows from planning to execution.
- Excellent communication and collaboration skills are crucial for working effectively across various departments.