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Vp, Product Marketing - Remote Eligible
Develop a global messaging framework to support the multi-product vision and strategy.
Remote
3 weeks ago
Ecotrek
Ecotrek is a sustainable data mining company that sells products to integrate sustainability data into day-to-day B2B operations
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✨ About The Role
- The Vice President of Product Marketing will be responsible for leading the global product marketing strategy and execution.
- This role involves driving customer and revenue growth through a differentiated go-to-market strategy and effective messaging.
- Key performance indicators will include improving product ARR, product adoption, and competitive win rates.
- The executive will collaborate with cross-functional teams, including product, corporate strategy, sales, and marketing.
- The role requires developing customer insights and personas to understand buyer pain points and value propositions.
âš¡ Requirements
- The ideal candidate will have over 12 years of experience in product marketing or a related field, with at least 7 years in a leadership role.
- A bachelor's degree in business or a related field is required, with an MBA preferred for this position.
- Proven success in leading product marketing for a high-growth multi-product SaaS company is essential, particularly in the enterprise and SMB space.
- The candidate should possess global experience and a demonstrated ability to influence organizational change.
- Strong storytelling skills are necessary to simplify complex concepts and create memorable narratives for various personas.
About Ecotrek
Ecotrek is a sustainable data mining company that sells products to integrate sustainability data into day-to-day B2B operations